Devices + mobility
Laptops, desktops, workstations, tablets, mobiles, monitors, wearables and productivity accessories.
A NYKINSKY STOREDEVICES CLOUD APPLICATIONS
One city.
Every layer of technology.
A planned multi-brand experience, solutions and service store where people and enterprises can discover devices, activate cloud, adopt AI applications and keep their technology working.
DEVICE
MOBILE
CLOUD
AI
ROBOTICS
STORE FORMAT1,500 sq ft
MODELMulti-brand + B2B
ESTIMATED SETUP₹1.0–₹1.5 crore
EXPERIENCEBuy · deploy · support
THE MPURCE IDEA 01
More than a
technology counter.
mPurce connects the physical device purchase with the digital work that follows.
Consumers can compare and configure technology. Start-ups and enterprises can move from procurement to setup, cloud, security, applications and managed support through one local relationship. The concept is designed as a city-level retail and solutions network under NyKinSky.
m
multi-brand discovery
PProduct-to-platform delivery
STORE ECOSYSTEM 02
Everything technology.
One connected experience.
A planned assortment that spans personal technology, enterprise infrastructure and digital services—subject to manufacturer, distributor, software and cloud-provider agreements.
Cloud marketplace
Cloud discovery, subscriptions, migration pathways, backup, collaboration and managed consumption support.
AI applications
Approved productivity copilots, business agents, analytics, automation and sector-specific application bundles.
Compute + components
Processors, GPUs, storage, memory, networking, peripherals and configured performance systems.
Robotics + smart products
Consumer, education and business robotics, IoT, smart-office products and guided demonstrations.
Enterprise solutions
Device fleets, servers, workplace stacks, collaboration, cybersecurity and procurement coordination.
Services centre
Diagnostics, setup, data transfer and support routing within each brand’s authorised warranty framework.
Managed IT
Deployment, lifecycle monitoring, help desk, asset records and renewal support for eligible business clients.
FEATURED ECOSYSTEMS 03
Recognized technology.
Locally guided.
Illustrative official product imagery shows the kinds of ecosystems mPurce intends to serve. Final brands, models and stock will depend on executed reseller arrangements and availability in India.
COMPUTING
AI PC
COMPUTING
MOBILE
MOBILE
Apple MacBook Air
Explore the official India range ↗
HP OmniBook
Official India product page ↗
Acer Aspire
Official India laptop store ↗
Samsung Galaxy
Official India smartphones ↗
Xiaomi + Redmi
Official India phone range ↗
Apple, MacBook, HP, OmniBook, Acer, Aspire, Samsung, Galaxy, Xiaomi, Redmi, Dell, Lenovo, OnePlus, ASUS, Microsoft, Google Cloud, AWS, Azure, NVIDIA, Intel, AMD and Adobe are trademarks or brands of their respective owners. Product images are shown for product identification and link to official India pages. Their inclusion does not imply appointment, authorisation, sponsorship or guaranteed availability.
CONNECTED DELIVERY 04
From device counter
to cloud architecture.
One customer record can connect discovery, configuration, deployment and support—while each product, licence and service remains governed by the relevant provider terms.
DISCOVER
Understand the need
Individual, team, workload, budget and experience goals.CONFIGURE
Build the right stack
Device, accessories, applications, cloud and security options.PROCURE
Quote + coordinate
Availability, commercial terms, licences and approved fulfilment.DEPLOY
Ready for work
Setup, migration, identity, enrolment and user onboarding.PROTECT
Secure the lifecycle
Back-up, endpoint controls, updates and warranty records.SUPPORT
Stay productive
Help desk, service routing, renewals and lifecycle planning.520 SQ FTDEVICES + MOBILITYExperience tables · demo wall
240 SQ FTCLOUD + AI STUDIOConsult · demonstrate · configure
210 SQ FTENTERPRISE DESKB2B solution room
260 SQ FTSERVICE LABIntake · diagnostics · setup
170 SQ FTINVENTORYSecure stock + dispatch
100 SQ FTBACK OFFICEOperations + customer lounge
ILLUSTRATIVE STORE PLAN 05
1,500 sq ft.
Six connected zones.
The recommended footprint balances hands-on retail, private enterprise consultation, a cloud and AI demonstration studio, service intake and secure operations. Final planning will adapt to the site, local building requirements, accessibility and manufacturer standards.
FORMATHigh-street or destination retail
CATCHMENTCity + surrounding enterprise corridor
OPERATING MIXConsumer retail + business solutions
CITY STORE OPPORTUNITY 06
Estimated total setup investment
This is an indicative total project range—not a franchise fee, offer, guaranteed budget or promise of returns. The actual requirement depends on city, lease terms, fit-out, opening inventory, supplier credit, taxes, staffing, technology and working capital.
40%Opening inventory
22%Interiors + displays
12%Demo, AI + service equipment
8%Systems, security + licences
5%Launch + training
13%Working capital
Illustrative planning mix only. A location-specific business case, quotations, working-capital plan and agreement must be completed before commitment.
Brand + store system
mPurce identity, experience standards, zoning guidance and approved local marketing templates.
Portfolio enablement
Category planning, distributor pathways and product onboarding subject to executed commercial agreements.
Cloud + AI playbooks
Demonstration journeys, discovery templates and approved solution pathways for consumers and businesses.
People + operations
Role architecture, learning pathways, service standards, reporting rhythm and launch readiness support.
Business connections
Qualified opportunities may connect with NyKinSky consulting and enterprise teams where scope and fit align.
Digital workspace
Planned lead, application, knowledge and performance workflows through the NyKinSky business platform.
WHO SHOULD APPLY 07
Local ownership.
Enterprise discipline.
We are looking for city operators who can combine customer experience, ethical selling, technology curiosity and disciplined execution.
01Location capabilityAccess to a suitable 1,500 sq ft site and a strong consumer or enterprise catchment.
02Financial readinessAbility to evidence investment capacity, working capital and compliant sources of funds.
03Operating leadershipA committed owner-operator or appointed leader with retail, technology or B2B experience.
04Standards + integrityWillingness to follow brand, data, customer, warranty, safety and provider requirements.
01Expression of interest
→02City + applicant review
→03Business case + diligence
→04Agreement + store plan
→05Readiness + launch
OPEN MPURCE IN YOUR CITY 08
Bring the technology
ecosystem closer.
Tell us about your city, operating background and investment readiness. A submission creates a reference number and sends an acknowledgement to the email address provided.
Need guidance?
Ask NyK & NyKi or book a discussion to understand the store format before you apply.
Important information. mPurce is a planned NyKinSky retail and technology-solutions concept. Store appointment is subject to evaluation, agreements, territory availability and launch readiness. Brand names, products, cloud platforms, applications, warranties, service-centre status, financing and supplier relationships are subject to separate authorisations and provider terms. No revenue, margin, payback or return is promised.